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Speech of Mohammad Jasim Al-Ali, Managing Director
of Al-Jazeera
The Adham Center Annual Awards Dinner, June 13, 2000
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It gives me pleasure to be among you on such a special
day in the lives of many of us in this room, particularly our graduating sons
and daughters. I am twice-honored, once to be your guest of honor and speaker,
and once to be named Associate of the Adham Center for Television Journalism.
This honor bestowed on me by your respected university is an
honor for Al-Jazeera Satellite Channel and all its members. It is an appreciation
for the role it has played and continues to play on the stage of Arab TV journalism,
especially since you are also honoring a distinguished member of Al-Jazeera, Yosri
Fouda, who also happens to be a graduate of the Adham Center.
Al-Jazeera was established on some journalistic, professional,
and administrative values and standards which I am sure we share with the Adham
Center. In spite of the natural difference between theory and practice, each of
us was a unique phenomenon for which the Middle East has long been awaiting. You
did not build your philosophy on a national, geographical, ethnic, or religious
basis, nor did we. Diversity, objectivity, and mastering professional work has
long been your drive, as has been, and still is, oursThe opinion and the counter-opinion.
You are based in an Arab capital, as are we, and you do face sometimes, like we
do, some air of frustration in a reality that still struggles to understand a
professional philosophy, pure from any agenda, be it political, religious, or
ethnic. It is no longer appropriate, nor is it realistic, for slogans such as
freedom of the press freedom of information freedom of thought and the likes
of these to remain as suchslogans, especially in a region that is rapidly transforming
itself economically, socially, and culturally. I claim that we, and those who
believe in our philosophy, have given sociologists a big headache, as they try
to establish just what is actually taking place in this part of the world.
We are happy with this headache. We are happy because we did
not restrict ourselves to the mere talk of slogans. We actually applied them on
the ground. We first of all applied them on ourselves, our style of administration,
and our understanding of the nature of journalistic work. We secondly applied
them to our perception of reality and on our view of the other. You know, perhaps
more than anyone else, how, on the road to achieving this, we caught a thorn or
two. But it is a tax we knew we would probably have to pay before we could reach
out through thorns to a rose of freedom and respect for the other. And we are
happy with this headache because we know that we were throwing a stone into still
water, not through sensationalism, as some like to think, but through giving a
chance to a fact supported by evidence, and analysis supported by knowledge, and
an opinion based on respect for other opinions. In such a context it is no secret
that some of our offices in Arab capitals were temporarily closed down in response
to a news item we ran, or an opinion given the basic right of freedom of expression.
However, a recent independent survey in one of those countries confirmed the fact
that Al-Jazeera comes first, with a viewership rate 42 percent ahead of the national
and satellite channels of that countrya story that frequently repeats itself
elsewhere.
It is highly important here to underline the fact that Al-Jazeera
is an independent channel which is not in competition of any sort with anyone.
It does have its own character defined since inception to fill in a journalistic
vacuum which for so long ignored the very basic needs of the Arab viewer. The
birth of Al-Jazeera in 1996 coincided with a pressing need to hear an independent
and impartial voice that can honestly tell Arab viewers what really happens around
them. In that sense, Al-Jazeera is just about the only Arab channel devoted to
news, current affairs programs, documentaries, and scheduled programs that bring
together the official, the intellectual, and the ordinary citizen in a live dialogue.
With the launch of the channel we were lucky to be joined by a number of the best
Arab journalists who had acquired a long and extensive experience during their
previous work for well-established Western organizations. We blended their comprehensive
vision of TV journalism with the hands-on experiences of qualified journalists
from within the Arab world underneath our umbrella of the opinion and the counter-opinion.
A thing or two of what is happening now to some other Arab
channels is being attributed by some independent analysts and observers to what
has come to be known as the Al-Jazeera effect. Have we become a phenomenon? Perhaps,
especially when you add to this the fact that we emanate from the most conservative
region in the Arab world, with a philosophy that does not only address the Gulf,
the Arab world, but each and every Arab citizen wherever they happen to be.
We had to face up to the challenge of geography. We beat it.
We had to face up to the challenge of technology. We beat it. Now we are still
figuring out how to best face up to the challenge of inhibitions and political
sensitivities without compromising our integrity. Al-Jazeera does not belong to
a certain state, nor does it seek to belong. It does not belong to a certain region,
nor does it seek to belong. It does not belong to a certain idea of any sort,
nor does it seek to belong. Al-Jazeera only belongs to reality, truth, and free
opinion. This perhaps is what has made Al-Jazeera a rich meal and an honest message
bound to be part of the public, the mind of the intellectuals, and the attention
of the officials. It is probably also what made our channel a reliable source,
not only for the viewers but also for world news agencies and mass mediaa fact
epitomized in a picture on the front page of the Times of London of allied fighters
bombing Iraq. In a corner of the picture you see the famous CNN logo; underneath
it you see Al-Jazeeras logo.
Only once did we participate in an official competition during
the 1998 Cairo Festival for Radio and TV Production. We received three prizes
in the fields of investigative journalism and artistic creativity. Last year we
were granted a special prize from Prince Klaus of the Netherlands and another
from the Ibn Rushd Centre for Oriental Studies in Berlin. A few days ago Al-Jazeera
won another special prize from the Lebanese government for distinguished coverage
of the Israeli withdrawl from South Lebanon.
One other significant contribution by Al-Jazeera is the role
it has been playing in correcting the distorted image of the Arab culture in the
western world. Its as if westerners suddenly realized that within the Arab world
there exist some voices whose commitment to such concepts as democracy and civil
liberties is not shrouded in empty slogans. My generation, and many other generations
before and after, has long suffered from the boring language of one voice and
the persistent policy of reinforcing the status quo. So much so that the only
hope for the nation to reinvent itself was the few of us who were fortunate enough
to have a window on the outside world, especially the west. Only the likes of
us now realize that we do have an alternative to the language of one voice and
the policy of reinforcing the status quo. Unfortunately, this is not yet available
to everyone. He who lacks something cannot give it, and similarly, he who ignores
something cannot realize its meaning. This something, among other things, is
the freedom of choice. But you might like to agree with me that the freedom of
choice is absolutely nothing if it is not preceded by the freedom of information.
Only then can we make sensible choices.
With this philosophy deep in our hearts and minds, Al-Jazeera
descended on us, to use a humble description of an Egyptian critic, to tell
us about events and suddenly it became an event in itself. Perhaps as quickly
as we reached the hearts and minds of many Arabs and non-Arabs around the world,
we were faced with some frustrations and a lot of suspicions. However, we can
only find condolence in the sincere support of the vast majority of the public
and in what Jean-Paul Sartre once said, All new ideas are suspected, resisted,
and even fought, for nothing more than they havent become ordinary yet.
Mr. President, honored guests, graduates and their honored
families: allow me in the name of Al-Jazeera and in my name to extend my deepest
thanks, appreciation, and gratitute to Professor Abdallah Schleifer for practical
support of a journalistic philosophy, which happened to fall at the heart of our
own philosophy. You, Professor Schleifer, have created the Adham Center for Television
Journalism more than a decade ago, at a time many in our neighborhood wondered
how on earth it is possible for these two words to meet: television and journalism.
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And you, graduates, are the fruit of this philosophy. Be proud
of this. For you shall be in a day or two fought over by the most prestigious
media organizations, Arab and non-Arab. They know that they will be saving months
of training courses and years of journalistic experience based on mastering the
TV language. Look around you in this room and you will find some of your predecessorscorrespondents,
producers, directors, camera operators, and editors. They work in America, Europe,
Africa, and Asia. All of them have taken up their much-deserved positions in the
most prestigious media organizations. We for instance have Lamees El Hadidi, who
is currently keeping a professional eye on one of the most interesting stages
in the development of the Egyptian economy. We of course have our London bureau
chief Yosri Fouda, who is being honored tonight and who is a living example of
the comprehensive TV journalist. He researches, presents, produces, and edits
his own investigative series of Top Secret. Knowing that he had gone through
a variety of schools academically and professionally, I once asked him what was
so different about the Adham Center. I learned from the Egyptians that there
was something called camera, he said, and I learned from the British why they
invented the camera. And I learned from the Germans when I can use the camera.
And I learned from the Dutch how I can use the camera. But the Americans, he
added, threw a camera into my arms, and when I came back they sent me again to
the field and gave me a deadline of an hour.
We too have carefully selected our men and women before immediately
throwing them into the fieldfrom South Africa to Sweden and from the Philippines
to the United States of America. Now the number of correspondents and local bureaus
that we have around the world is probably higher than anyone else in our industry.
I am glad to be able to announce tonight that Al-Jazeera channel
widely opens its arms to AUCians, especially to graduates of the Adham Center.
You are most welcome to join us in our headquarters in Doha, here in Cairo, or
anywhere in the world. This priority to work with us, should you choose to, is
but a recognition of what you had to prove on your way to the highest standards
of qualification.
We look forward to translating this into reality with our colleagues
at the Adham Center, and we look forward to other forms of cooperation through
which we can perhaps offer practical experience to some of the Adham Center students,
and in return the Adham Center can perhaps incorporate some of our journalists
into intensive training courses.
Finally, Mr. President, I am glad and honored to extend to
yourself and to the American University in Cairo the deepest thanks and appreciation
of our chairman, HE Sheikh Hamad Ben Thamer Al-Thani, and vice-chairman Mr. Mahmoud
Al-Sahlawi, and warmest congratulations of each and every member of the Al-Jazeera
channel to each and every graduate and their honored families. I wish you all
a most wonderful professional career, inshaallah.
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